McAfee and projections on the future of cybersecurity in 2024
Deepfake, AI and the new face of online fraud: the cyber security landscape according to McAfee
Digital security firm McAfee warns of future risks related to artificial intelligence: sophisticated attacks called deepfakes, online fraud on social media and a rise in malware and voice fraud. The importance of user training and dynamic security solutions is highlighted.
The company McAfee, a pioneer in digital security, recently released forecasts for 2024, highlighting how artificial intelligence (AI) is empowering bad actors in the cyber field. The sophistication of online scams is set to grow, with deepfakes and identity theft at the forefront. Steve Grobman, CTO of McAfee, emphasizes the importance of user education in the face of threats that are increasingly indistinguishable from reality.
Advanced technologies and the rise of deepfakes
Artificial intelligence is elevating the potential for attacks like deepfakes, which threaten to spread false information by manipulating audio and video. This technology can severely damage reputation and trust, making greater awareness of these risks essential.
AI and social media: the new face of online fraud
The advent of 2024 will see a transformation in the way cybercriminals use social media, thanks to AI. The manipulative potential of the latter will allow the fabrication of false content that could quickly spread across these platforms, unscrupulously using the image of celebrities to promote scams.
Alert malware and voice fraud via AI
The ease with which AI allows it to create advanced malware, malicious sites and phishing campaigns highlights the need to remain vigilant. In 2024, scams are expected to intensify and strike on a large scale, especially through mobile devices, demonstrating the importance of dynamic and proactive security solutions.
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Marco Verro